★ The platform is live — free for Series A+ teams we approve

The LinkedIn agency & platform
for founders.

We function as your in-house social team and run your founder content motion on autopilot — so you can focus on growing the business. Or do it yourself with the free platform.

Book intro call →DIY, request free access →For b2b founders and enterprise executives
500M+impressions delivered for clients
100+founders worked with
100%ICP-aligned distribution in 90 days
app.rethoric.com/calendar
Used by content teams at series a+ and enterprise companies
ClickUpCheckrActiveloopTypewisevooma
And 100+ more…
Two ways to DO it

Hire us to run it.
Or do it yourself, free.

For serious LinkedIn growthDone-for-you

The agency

We run your entire content motion for you, from strategy to distribution, trusted by 100+ B2B startups and enterprises backed by a16z, Y Combinator, Sequoia, and more.

  • ✓ Monthly interviews
  • ✓ Human ghostwriters
  • ✓ Unlimited revisions
  • ✓ Strategic engagement
  • ✓ Slack collaboration
  • ✓ Pipeline generation
  • ✓ Done in your voice
  • ✓ Platform included
Book intro call →
Do it yourselfFree · Invite-only

The platform

A scheduling platform built specifically for Founder-led LinkedIn content. Free for Series A+ Founders. (Think Taplio, Typefully, Buffer, etc, at no cost.)

  • ✓ Content calendar
  • ✓ Multi-stage approvals
  • ✓ Auto-scheduling rules
  • ✓ Comments & @mentions
  • ✓ Slack + email alerts
  • ✓ Auto comments & likes
  • ✓ Personal tagging
  • ✓ Mobile review
Request access →

Most founder LinkedIn is unreadable.

Embarrassing AI slop. Meh content.

“Excited to announce.”

We are founders and world-class ghostwriters.

And built the software that makes reviews and approvals effortless.

The agency · done-for-you

We run it  for you.

Step. 01

Content interview

1 hour, monthly. We extract the lessons, stories and beliefs that make your founder brand unique.

Step. 02

Batch review

World-class human writers draft. You approve in one click — with unlimited revisions.

Step. 03

Slack collaboration

Real-time, like a full-time team member. Brainstorms, edits, consulting, and Slack integration for easy approvals.

Step. 04

Build pipeline

Key engagers enrichment & ICP filtering. Daily commenting + non-salesy outreach to the right people.

★★★★★

“Rethoric is an intimate extension of your brand. The world moves on stories — it was a pleasure to let Rethoric tell mine.”

Series B founder · AI infra · 2025
Ready to talk?

Book an intro call

Book an intro call →
// The platform

Or do it yourself.

Platform · post + approvals view
app.rethoric.com/dashboard

Content Calendar

Organize your content pipeline in calendar or list view.

Approvals

Schedule posts, and publish once the assigned reviewer approves them.

Auto-engage

Set up auto-likes and auto-comments on every post seamlessly.

Slack + email

Notifications where the work actually happens. No more ‘did you see my draft?’.

‎‎

Tagging

Tag people & companies. Surface them in every relevant post.

Mobile review

60-second approval from your phone. Before coffee. After the gym. While in flight.

Built-in Collaboration

Live collaboration with comments, @mentions, and inline comments.

Soon

Analytics

Impressions, follower growth, post-by-post — bundled in.

The platform is free for Series A+ teams. No credit card. Approved in 48 hours.

Request access →
Why founder-led content

The compounding asset
nobody on your cap table can take.

0 1

Save your time

Focus on building. The team runs the rest.

0 2

Fundraise easier

Attract engaged VC interest before you’re raising.

0 3

Amplify your voice

Become the obvious authority in your category.

0 4

Build credibility

Be the go-to expert in your niche.

0 5

Tangible ROI

Spend less on customer acquisition.

0 6

Acquire customers

Drive inbound sales on autopilot.

Words from clients & readers
★★★★★

“Rethoric is an intimate extension of your brand — your goals, beliefs, and the things you stand for. The world moves on stories.”

R
Rethoric Client
Series B · AI infra
★★★★★

“Their dedication to high-quality work shows in every project. Attention to detail makes them a valuable partner.”

R
Rethoric Client
Series A · Devtools
★★★★★

“A lot of clients come to us after trying services run by marketers, only to find the content felt cringe. Rethoric is the one that didn’t.”

R
Rethoric Client
Series C · Fintech
★★★★★

“Damn! Best post I’ve read in recent times.”

R
Reader
VP Marketing · YC company
★★★★★

“All of your content should be combined into a book sometime. 😍”

R
Reader
GP · Tier-1 fund
★★★★★

“sir hook line game too strong 🫡”

R
Reader
Founder · Series A
FAQ

Questions, answered.

Q.01

What do you help me with?

+

We handle the heavy lifting of content ideation, creation and strategy, so you can focus on what you do best: growing your business.

Q.02

How do you ensure the content reflects my unique voice and style?

+

Because we’re founders too. We know how founders speak, think, and what they care about, and that’s what makes Rethoric different.

Q.03

Do you offer strategy and consultation on how to get the content seen by more people?

+

Yes, we do and honestly, that’s one of the most valuable parts of working with us. If you’re patient and help us stay consistent, we’ll figure out exactly what resonates and triggers your audience to get virality.

Q.04

How do you handle confidentiality and intellectual property?

+

We sign NDAs at the outset of our engagement. All content created for you is your IP, and we ensure complete confidentiality throughout the process.

Q.05

How much of my time will this service require?

+

To post 3 to 4 times per week you need to attend a 1-hour interview call per month, plus around 20 minutes to review and approve the batch of content.

Q.06

What if I’m not satisfied with the content provided?

+

Never happened, but we offer unlimited revisions.

Q.07

Why not hire a full-time copywriter?

+

It costs way less to work with Rethoric than trying to find a great ghostwriter (which is really tough), plus hiring a solid content strategist and someone to manage engagement.

Q.08

How do you stay up-to-date with industry trends to ensure relevant content?

+

Our team continuously monitors industry news, trends, and insights. We also run client interviews with YOU; you’re the industry expert, our job is to restructure, repackage and distribute your insights to an internet audience.

Q.09

What makes Rethoric different from other content creation or ghostwriting services?

+

Our service is led by a YC founder with 15+ years in startups, so we speak the same language you do. A lot of our clients come to us after trying content services run by marketers, only to find the content felt cringe or too “content creator” in tone. We also built internal tech to help you get the best possible distribution and audience growth, without ever putting your account at risk.

→ Join Rethoric

Pick your lane.

Agency · LinkedIn growth on autopilot

Book intro call

Learn more, and explore if we're the right fit to work together.

Book an intro call →
Scheduling software

Do it yourself

Approved in 48h. Free forever.

Request access →